Want to be noticed? Want to be found? Is the bullhorn not working?
I’d like to pass along information that I will be sharing in a presentation at my weekly morning networking meeting….I’m hoping that my audience will say “WOW….What was that you said? How do I do this?” There is a method to my madness…Rather than repeat the details, I will direct them to my blog which will increase site traffic and hopefully raise my rankings… blah dee blah dee blah…You know the drill. This is something we’re all striving to achieve.
Anyway, something I learned recently was how to see what keywords are being used in Google searches to find graphic designers (or anyone or anything else for that matter).
Here are the steps:
Do a Google search for “keyword tools.” Chances are you’ll find Google AdWords in the top ranking.
Follow the link and type in the keyword(s) you would like to research.
What you will learn is the how many people typed in “graphic design” as well as other words and phrases that are similar and useful in your efforts to be noticed! The information is provided globally and locally in a monthly tally.
So what do you do with this? Well I’d suggest you incorporate those popular terms into your blog, your website, even direct mail materials.
This will certainly give you the attention you deserve (or at least more than you’re getting right now!)….And you can lose the bullhorn!